Site Build IT!

How to Really Build a Successful Online Business

Because I've been running successful online businesses for many years, I am often asked how do I do it, how do I make money online, how to one day quit your day job, and show me how to do it.

These questions have always frustrated me because there is no straight line answer.

I have done the proverbial “zig-zag your way to success”. You know, throw a few things up against the wall and see what sticks. I’ve borrowed techniques, campaigns, and a host of other things the gurus said was a sure thing. I’ve mixed and matched them to give me the results I was seeking.

Success may leave clues but at best it will give you a starting point. No one and I do mean no one can tell you exactly how they have achieved success. What worked for them simply may not work for you. I guess that what I am saying is that it is quite difficult to teach you what I do and the way I do it. My conclusions and perceptions are solely based on a combination of personal experiences and intuition.

From Difficult Beginnings

I originally started with offline and direct sales marketing. You name it and I could figure out a way to sell it. To this day, I am probably one of a few people you know that actually enjoy the creativity of commercials. I get such a high from being able to ignite emotion and action through the written word. With that said, here’s the problem: I can’t readily teach you to do what I do, at least not the way I do it. I rely on my personal experiences with a heavy dose of intuition. None of which I can easily give you access to.

What I’ve discovered is that there is no single moment when you switch from being unsuccessful to successful. It’s a process. It’s a learned, hard fought, but well worth the effort event that requires complex thought. You have to stretch yourself beyond what you know and become someone entirely different. Quite honestly, if it was easy, then everyone would be wealthy.

I consider myself a success scientist. What’s most frustrating about this is that the gurus present wealth and success as some easily achievable endeavor. Yes, you will get testimonies that their methods work; however, it’s a small percentage that has figured it out in a way to make it successful. This mental game, when won, is absolutely worth the effort but don’t fool yourself into thinking that success and wealth will simply fall from the sky just by purchasing my or any one else’s products.

The Game Just Got Easier

As I’d mentioned before, I started out years ago in direct sales. It required some capital to start; not as much as a traditional business but a significant amount of money. However, the internet has made owning your own profitable, successful business much more easier and simpler. And, at a cost of a night out on the town, you can compete with any fortune 500 company. The internet truly levels the playing field. Actually, the internet puts us, the little guy, at a great advantage over the big boys.

The reason I'm writing this article is that I finally found a practical solution for people who want to build a successful online business without getting lost in a sea of technical details, using essentially the same business model I used to build this site. I'll explain the details in a moment.

When I started “define your purpose”, I'd already been running a previous online business full-time for nearly five years. “Define Your Purpose” didn't succeed because I was lucky or brilliant. It succeeded because I'd already invested time, money, and sweat equity. I paid my dues the hard way with persistence, late nights, constant reading, and missing out on lots of fun. The articles I write merely scratched the surface of the complex lessons to be learned. It requires deep thought and an ability to think outside of your box.

I still teach people how to build a successful online business with spiritual principles at its core. “Define Your Purpose” is a tool box of knowledge that you can use. But, it is an investment of time and energy to make it effective.

Ken Who?

March of last year, I received an email about a guy named Ken Evoy who was a successful entrepreneur. According to one of his affiliates, Ken founded an interesting business called Site Build It!, a fascinating service that helps people build income-generating web sites. They provide complete hosting as well as an extensive suite of tools to help you build traffic and generate meaningful income.

Ken is very passionate about helping you build a successful online business, and he found a way to succeed at it. He realized that the technological complexity required to build a successful online business is just way too high for most people.

At first he tried to teach people how to do it -- he even wrote a book on the subject (it sold over 100,000 copies, so he knew what he was doing) -- however, he ran into the same frustrating problems as most subject matter experts do. No matter how clearly he explained it, it's just really hard for people to grasp the details, so they generally are not as successful as they could be. So instead of trying to teach people how to handle every little technical detail, Ken decided to build a service that would do it for them, automating as much of the process as humanly possible. Ten years later Ken's vision is a huge success, with thousands of "raving fan" customers who've built real income-generating websites via Site Build It! To which I am one.

Ken is an incredibly hands-on entrepreneur with a rare level of dedication to his customers. He's extremely active in the Site Build It! members-only forums, with more than 4,700 posts of his own. Now how many business owners do you know that communicates that much?

Ken makes a tremendous personal effort to help people succeed. I could tell that his interest in people is authentic.

Ken isn't alone though -- there are lots of highly active members in their forums who are passionate about helping each other. This definitely isn't a take-your-money-and-run operation.

The How to Build a Profitable Online Business Formula

Site Build It! is designed around a simple formula, which they refer to as CTPM. This stands for Content -> Traffic -> Pre-sell -> Monetize.

You may recognize that this is precisely the model I use with this site. When done correctly this "content is king" approach can generate tons of traffic, in my case thousands of page views per month. Pre-selling is the process of building a relationship with visitors, which essentially means treating visitors like human beings instead of just customers.

People visit this site looking for ideas to improve their lives, so that's what I focus on providing. The final monetization step occurs when people click on ads or buy affiliated products that happen to be of interest to them.

To Succeed You Need Traffic and Lot's of It

The major limiting step in this formula is building traffic. If you can't build decent traffic, you won't succeed. However, the overall formula is sound and it works if you do it correctly.

With so much confusing information out there about how to build traffic, it is very difficult for most to understand it let alone apply it.

The advantage of Site Build It! is that it provides technical solutions to help reduce your chances of making mistakes. Where it cannot provide a technical solution, it provides clear instructions and education to help you succeed.

Even with Site Build It!, there's still no guarantee of success. This isn't a get-rich-quick scheme. It will still take commitment and effort to build a successful online business. But this robust suite of tools will definitely put the odds of success in your favor. You don't have to become a technology expert to earn enough to quit your day job.

The key benefit of Site Build It! is that it provides tools, guidance, and coaching to help you stay focused on the correct actions. This begins with providing easy-to-use research tools to help you figure out what kind of site to create.

A lot of people fail because they create sites that were doomed from the very beginning. It really irks me when I read on the blogs that someone is still getting no traffic even after writing 100+ articles. Generally, it’s because people make their biggest mistake before the site was even launched by choosing a topic with virtually no demand... or one that's over-saturated with entrenched competition. Site Build It! can help you avoid problems like this.

Why Use Site Build It?

If you already run a successful online business that generates thousands of dollars a month, you don't necessarily need Site Build It! I still use it because of the ease with which to build successful websites. However, if you're new to the online business world, or if you've tried and failed, or if you're stuck trying to build traffic and generate income, then you should definitely take a look at Site Build It!

With Site Build It! you don't have to build your web pages from scratch using the various web languages unless you want to. SBI! provides point-and-click tools and templates to generate your pages quickly and easily. This allows you to focus on writing your content instead of trying to understand new technology. Of course, if you're already comfortable with tools like Dreamweaver, Photoshop, and Flash, do your thing. Site Build It! is compatible with other HTML editors, so you're always free to fall back on your own tools if that's your preference. This gives you maximum flexibility to create the look and feel you want.

Site Build It! includes an extensive suite of tools to help you build a successful online business every step of the way, including:

  • domain name registration
  • web site hosting
  • quick webpage creation
  • brainstorming sessions
  • content management
  • blogging
  • market research
  • traffic stats
  • search engine optimization
  • auto-responders
  • form builder
  • graphic manager
  • ready-made templates
  • sitemaps
  • RSS feeds
  • web mail
  • newsletter management
  • step-by-step site building instructions video

And, this is only a small fraction of the tools SBI! includes. Many functions are completely automated, and some tools work for you in the background even when you aren't aware of them. For example, if you update a page on your website, Site Build It! will automatically regenerate your Google and Yahoo sitemaps. If you don't know what a sitemap is, with Site Build It! no need to worry. The technology will handle it for you.

This means that you can focus on creating content instead of worrying about getting all the technical details right. Site Build It! will even suggest new topics you should write about to increase your traffic, based on its analysis of your current search traffic patterns.

What Else?

Site Build It! provides unlimited customer support as well as private discussion forums where thousands of members share tips and advice. I often browse and contribute on the forums. It's an extremely active community with thousands of posts. SBI! also has a team of moderators and in-house editorial staff who glean the best pearls from their forums and turn them into articles -- on everything from brainstorming to monetizing.

The near weekly newsletter keeps you up to date on the current best practices as well as additions and updates to their "Info HQ" knowledge base. They track what's happening in the world of e-business (over 100 feeds, blogs, e-zines), so you don't have to. This makes it easy for you to focus on your business without worrying that you're missing important opportunities.

Site Build It! is basically an all-in-one solution for building a successful online business. They continue to add new tools and refine their existing tools to keep the service state-of-the-art.

How to Get Started

I encourage you to look into Site Build It! to see if it makes sense for you. I recommend you start with the Site Build It! home page, watch the 2-1/2 minute video there, and follow whichever links interest you. The 30-minute video tour is an absolute must -- it will really spell out everything for you. The video tour starts out mostly motivational in tone (i.e. benefits of working from home), but later on it dives into the details of how the tools and monetization strategies work, using real web sites as examples. I think you'll find it educational even if you have only a minor interest in making money online.

If you really want to further investigate, I suggest checking out some of the success story videos submitted by their customers as well as their in-depth case studies. If you have any questions about Site Build It!, you can submit them via the questions form, and you'll get an answer from a real Site Build It! owner/user. It just might be yours truly.

Of course Site Build It! comes with a money-back guarantee. You can test drive it for 30 days and get a full refund if you don't like it. If you register a domain name through Site Build It!, you can even keep your new domain for free if you later decide to quit. Also, if you decide to quit after 30 days, you can get a pro-rated refund for the unused portion of your subscription.

Earn Extra Money, Become a Site Build It! Affiliate

Site Build It! has one of the most generous affiliate programs I've ever seen, so if you already have a website and are looking for new income sources, this one is very solid for several reasons. First, you continue to earn residual commissions when each referral you generate renews their annual subscription, so the earnings are ongoing. Secondly, Site Build It! has a two-tier affiliate program, meaning that you also earn commissions on sales generated by affiliates you refer. Thirdly, unlike some cheap programs, they have an extremely robust tracking system to make sure you're fairly credited for your referrals. And finally, they support their affiliates with their 5 Pillar Club newsletter, detailed tracking tools, ad generators, members-only forums, and more. These people are serious about seeing their affiliates succeed.

I've seen generous affiliate programs before, but they've usually been for awful products and overpriced e-books I could never recommend. Site Build It! not only has a great affiliate program, but they back it up with a truly valuable service that actually works for those who work it. I'd have no qualms about recommending Site Build It! to my own family members. I joined their affiliate program myself because Site Build It! solves a key problem for me and many of my visitors. I finally have a place to refer people for the tools and practical education necessary to create their own online businesses. I use it and I can fully attest that it works.

You can become a Site Build It! affiliate even if you never purchase a Site Build It! subscription for yourself. This is great for people who already have a successful online business. And again, you also benefit from each new affiliate who joins from your affiliate links. Due to the generous commission structure, some affiliates earn more than $10,000 per month. If you're interested in learning more about the Site Build It! affiliate program, visit their Affiliate Center, and check out the commission structure. It's free to sign-up.

I have built websites without Site Built It! And I have to tell you, it was not easy. As a matter of fact, it was one of the most difficult business activities I’ve had to endure. From now on, I will use Site Build It! to get there much faster. It shaves hours and hours of frustration, testing, and greatly reduces your learning curve. I strongly recommend you look into Site Build It! if you want to successfully generate income online.

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